Knowledge base

What ads in Telegram channels cost in 2026, based on exchange and agency data: price per post by channel size and topic, CPM, cost per subscriber and how not to overpay.

The official Telegram Ads website: how to log in with your phone number, account types, where to get support and how to tell the real dashboard from phishing.

An overview of every way to promote a Telegram channel: Telegram Ads, paid posts, Yandex Direct, cross-promotion, folders and free methods, with pros, cons and the 2026 legal context.

Can you get unspent Telegram Ads budget back? What the platform terms say, how reseller refunds work, and how channel owners withdraw earnings through Fragment.

How to place ads in Telegram channels through Yandex Direct and its ad network: pay per click or per view, post format, targeting, prices and how it compares to Telegram Ads.

A 2026 reference to Telegram Ads ad specs: the 160-character limit, link and button rules, image and video sizes, Banner in Bot, search ads and moderation bans.

How the 50% Telegram Ads revenue share for channel owners works, channel requirements, withdrawing Gram (TON) via Fragment, and why channels with a Russian audience earn little.

What Russia’s FAS says about Telegram ads, what the transition period until the end of 2026 means, and which rules always apply: labeling, channel registration, 3% levy.

ADELIX MEDIA claims to be an official Telegram Ads reseller, but its domain, legal entity and contract don’t hold up to checks, and clients report unreturned money and bot traffic. Here is what we verified.

How to install the Telegram Ads pixel, set up events and count website conversions, why UTM tags still matter, and how to track bot and channel ads.

Official Telegram Ads compared with buying posts in channels: pricing, control, scale, ad labeling, fake-audience risks and how to combine the two.

What Telegram Ads spy tools show, which tools are available and how to analyze competitors’ ads step by step without copying them.

When to scale Telegram Ads and how: new channels, subscriber targeting as a lookalike substitute, creative rotation, bid and budget rules, and bulk tools.

Typical beginner mistakes in Telegram Ads, from an unprepared channel and one bid for everything to a fragmented budget and no tracking.

A checklist for getting your channel ready before running Telegram Ads: name, avatar, description, pinned post, first posts, content plan and moderation.

How online schools and experts can attract students with Telegram Ads: channel → bot → webinar funnels, targeting, the education fee, moderation and metrics.

Where to show bot ads, how to target the right audience, track users with start parameters and get through moderation.

How impressions are won in Telegram Ads, minimum bids by account type, media markups, and how to set and adjust your starting bid.

Which metrics the Telegram Ads account shows, how to calculate CPM, CTR, CPC, CPS, CPL and ROMI, and how to include reseller fees when measuring payback.

How Telegram Ads moderation works, requirements for text, links, channels and bots, prohibited categories and what to do after a rejection.

Five criteria for choosing a Telegram Ads reseller, a comparison of public terms and a formula for the real cost per euro.

How Telegram’s official ad platform works: formats, placements, paying per impression, account types and who it suits.

How to write a 160-character Telegram ad, what the rules forbid, image and video requirements and how to test creatives.

A step-by-step Telegram Ads launch: choosing an account, creating an ad, targeting, CPM bid, budget and moderation.

Comparing three ways to pay for Telegram Ads: euros through a reseller, TON and Telegram Stars with a 30% bonus — which to choose.

The CPC formula, placement selection, raising CTR, managing bid and frequency, and a weekly Telegram Ads optimization checklist.

Minimum bids, entry thresholds through resellers, fees, VAT and real market CPM and CPC in 2026.

Every Telegram Ads targeting option: channels, bots, topics, subscribers, interests, geo, language, devices and frequency.

How to label Telegram Ads for Russia: ORD, erid token, ERIR reports, fines, the FAS position on Telegram ads and the 3% levy.